Meet Yum Yum - a food truck serving ramen and delicious beers
Whether you're vegan, vegetarian, or simply looking for a non-alcoholic treat, our menu has been designed with you in mind. We believe that everyone should be able to enjoy the incredible flavors of Asian cuisine, paired with their preferred beverage.
Project
Yumyum - Ramen & beers
Challenge
Ramen restaurants often have an image based on traditional Japanese aesthetics, so we wanted to stand out and grab attention differently.
Solution
We mixed a retro cartoon aesthetic with the ramen universe to attract a curious audience not accustomed to eating Japanese cuisine.
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